Do you want to hear what you can do to kick it up a notch in your business? Should you stock more diverse products? More of the same is different colors? Should you contact your customers by email or by phone? Your customers will tell you if you ask. They will also let you know what you need to do to improve.
The bonus, this Inc.com article says, is that just asking builds TRUST. And trust means clients or customers return. Something critical to business success. Read more here. Why You Should Make It Easy for Customers to Complain | Inc.com